The 2 main types of digital marketing are online and offline marketing. Offline marketing involves things like radio, television, and phone advertising, online marketing is of 7 major categories:

Different Types Of Online Marketing Techniques

  • Search engine optimization (SEO)
  • Search engine marketing (SEM)
  • Pay-per-click advertising (PPC)
  • Content marketing
  • Social Media Marketing (SMM)
  • Affiliate marketing
  • Email marketing

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