By Published On: October 5, 2018Categories: Social Media, Social Media Management

What is Social Media Infographics?

Social media Infographics are clipped compounds of information and graphics they are helping us to visualize the elements to learn. Through the use of social media infographics, the information will understand more quickly and clearly, Everyone likes to get the information from a picture than a block of text.

Here are some social media infographics that give some valuable insights

Social media strategy

Here are some social media infographics strategy steps that tell if you are doing it rights. This Social media infographic is simple yet effective.

Preparation of a Social Media Strategy

Using social media requires a long-term commitment. Therefore you won’t get results in a week

Influencer Marketing

Social influencers are the most powerful figures as it helps to build the brand and can also destroy it. Consumers trust influencers more than brands. Here is a research result:

92% of consumers trust recommendations from other people. While 70% depends on online customer reviews. 47% of US readers depend on blogs to find new trends and ideas, 35% of US readers look at blogs to discover new products. But 20% of women active on social media get motivated by the bloggers they know.

To fulfill types of Goals when working with the influencers

  • Brand Awareness: Helps to introduce the brand and the products to new audiences
  • Education: It is better to use a video or a tutorial to make your products or brand more aware.
  • SEO Authority: Once you get links from popular sites then it will boost your site
  • Use cases: Make the users clear on how to use the products by providing the use cases.
  • Social Following: With the help of influencers social following can be increased.
  • Control the damage: With the help of influential people, you can reverse negative reviews and opinions
  • Sales & Trust: Reviews and endorsements by the customers help to sell products and also helps to improve the trust

Tips for the Influencer Marketing

  • Research: Make a thorough and well-detailed study before blasting out a pitch
  • Relevance: Relevance is more important than the mass reach
  • Remain realistic: Show the respect for the time and effort of influencer.
  • Think Creatively: Bring creative ideas to the influencer but remain open to the feedback from an influencer
  • Measure success: Know the metrics before starting the campaign and collect them when the campaign is over.

Social Media Tools

This tool helps you with social listening, monitoring conversations, optimizing campaigns, etc.

  • Social listening: This software helps the companies to understand the conversations happening about their companies, competitors and on the keywords. These are the most relevant social listening tools meltwater buzz, Brandwatch Trendrr(paid and free), viral heat, social mention.
  • Conversation: This software is used to effectively find and respond to customer inquiries and comments in real-time. Some of the Social Conversation tools used are ArgyleSocial, Hootsuite(paid and free), Spredfast, sprinkler,postling
  • Marketing: This software is used for creating and managing campaigns, promotions, and other creative projects on different platforms. Some of the tools that can be used here are EngageSciences, BuddyMedia, AgoraPulse, Shoutlet, short stack.
  • Social Analytics: With this software, you can measure and understand the results of a company’s social media efforts. Tools used for social analytics include Simply Measured, social bakers, Crowdbooster, sprout social, SorceMetrics.
  • Social Influencer: These tools will help you to find and engage with social media users that are influential in some topics and help to understand the sphere of influence. The tool used for a social influencer is opinions, GroupHigh, KLOUT, peek analytics(paid and free), Kr.

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