By Published On: September 26, 2018Categories: Content Marketing

Whether you want to gain a backlink or just more exposure as an author, guest posting is one of the best things you can do to help you gain both. Guest posting isn’t easy but it can be rewarding if it’s done right and you post on the right sites. If you’re hoping to get published on good websites that have good metrics like blogger outreach companies such as No BS Agency does, but you’re not sure how to succeed, this article will give you insight into how you can achieve this. Are you ready?

Power Tips For Guest Posting

Read Their Posting Guidelines

If you’re new to the concept of guest posting, you might not realize that most websites that accept guest posts generally have guidelines that need to be followed. Guest posting guidelines are important because they tell you what the website wants, what they require, and it also helps you to have a better chance of getting published. If you’re unsure about whether a site has guidelines, check the site or contact the website owner to see whether they can send them to you.

Pitch A Topic First

When guest posting, don?t just jump in and write an article to send to them based off the guidelines. It?s important to pitch a topic first and get the website to approve the topic to be written. Depending on how creative you are, you might find that the topic may be approved straight away, other times you might find the website doesn?t want the topic and will get you to suggest a few more. This helps to minimize the risk of an article being rejected before you actually get it approved overall.

Don't Write About Yourself In The Article

What many businesses or brands do wrong, unless it’s a review article of their brand, is write a paragraph or two which promotes their business. Unless the website has given the green light on this, it’s important to avoid writing promotional content. Most websites don’t want to promote a business they haven’t used or know little about. The reason for this is because they don’t want to showcase a business to their audience and then get a bad reputation for recommending a business that may not be as good as what they say they are. Instead try to just write a generic, informative, and useful article that will subtly add your business backlink into the article.

Make Your Content Appealing

You can easily write a guest post, however, website’s know if you don’t put the effort into the creation of the post. This is where you need to make your content more appealing to the intended audience. But how? The easiest solution to this is to:

  • Add high quality and free to use images from places like ShutterStock, Pixabay or any other stock image website
  • Add screenshots as needed to help make your post stand out and to get your point across.
  • Use different styling to help make your post easier to read and to also balance text and white space.
  • Use numbered subheadings to help show where each new section starts

While these are small things, they can make a big difference to whether your post will be accepted on a high quality website.

Write For The Intended Audience

It’s important to remember you’re writing for an intended audience when publishing on good metric websites. Because of this it’s a good idea if you try to write with these in mind. Some things you can do to help you work towards this include:

  • Writing tips you think their audience might like to read about. Think whether they?re beginners, intermediates or professionals in their industry and work the content for this range.
  • Showcase key steps with screenshots to help make your post look more natural
  • Use simple terms to help everyone understand your article. If you use hard to understand words you may find their audience will stop reading your article

Remember you’re not just trying to get a guest post on a website, but you’re also trying to gain popularity with the website’s audience so they’ll click through to your website.

Conclusion

Posting on high quality websites isn’t easy. In fact, it’s one of the toughest things you can do when guest posting. These websites know their value when it comes to backlinking so it’s important to try to work a post for their needs for the best results. Are you looking to backlink on a great website?

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